Lori Senecal graduated from university with a degree in sales and marketing and got employed by a number of companies and organizations due to her exceptional leadership. She conceived the TAG Ideation marketing department, an innovative approach in the multinational sales industry.
Senecal has worked with global brands like Nestle, Xbox, Sprint, InBev, Molson and the Watchers. She also previously served as the Coca-Cola Global Account Director. Her experiences have been a pure success, wrapping it up from 2005 to 2008 as the DDB Worldwide Communications Group’s Marketing Officer.
Awards and Achievements
In 2013, Lori Senecal won the Quantum Leap Award owing to her impressive leadership skills, innovation, and vision. She went ahead to be named the Woman to Watch in the advertising world.
Her achievements are marked by her abilities to grow companies from scratch within short periods of time, innovation and leadership skills. She was feted by Fast Company as the Most Creative Person in Business in 2017.
Strengths and Team-building
She served as Global Chairperson to KBS, and during her tenure, the company was listed as the best places to work in New York. The company saw an increase in membership from 250 to 9000 people globally. Check out GCReport for more.
She also deepened MDC’s working models and promoted international collaboration. Lori went ahead and founded a new leadership position at CP+B in order to oversee the expansion of the parent company into eight international branches, making revenues to the tune of $450 million.
The Life and Career of Lori Senecal
Lori Senecal served as the Global CEO of KBS before joining CP+B. During her tenure at KBS, she recognized by Crain as one of the most inspiring global CEOs and her company one of the best places to work in New York.
Recognitions and Feats
She was put on the coveted Advertising Age list for three years in a row. Lori was named as the Woman to Watch in 2013 and honored by the AWNY Game Changer Awards for her impeccable leadership and creativity. Checkout Ideamensch for more details.
Most Influential Persons
Lori has been named among AdWeek’s Power 100 list for two years consecutively as a leader in the media, technology, and marketing. She was recently honored by Fast Company as one of the revolutionizing CEOs for the future world of business. Lori Senecal has remained the leader from KBS to McCann World Group. You can visit YouTube to see more video of Lori.