Doe Deere: Russian Immigrant To Fashion & Beauty Powerhouse

At the age of seventeen, Xenia Vorotova found her life completely changed after moving to New York City from the city of Izhevsk, Russia. Xenia, her mother, and her sister came to the United States for better opportunities in life and were immediately enchanted with the music, the fashion, and the change of pace that a huge American city offered.

However, the transition from Russia to America brought on financial roadblocks and the family of three found themselves with little money and living in a homeless shelter for six months. During that time, Xenia would sketch out fashion designs as a hobby and to escape the harsher realities she had to face.

Fortunately, those same sketches would get noticed by the non-profit Sanctuary For Families founder Dorchen Leidholdt, who helped Xenia attend fashion school to make those designs become reality.

After being able to climb out of homelessness and start attending fashion school, Xenia soon took on a new name that millions would soon recognize: Doe Deere, the founder and owner of Lime Crime cosmetics and the fashion label Poppyangeloff.

Doe Deere was able to turn her sketches and dreams into reality through hard work and determination. Lime Crime employs 35 people in the Los Angeles area and makes an annual revenue in the millions.

Doe Deere attributes her successes in beauty and fashion to her upbringing. In particular, she says coming to America and becoming a citizen is the biggest reason why she is now CEO of a hugely popular cosmetics line. She is living what she considers the American Dream and made it possible through hard work and organizations such as Sanctuary For Families.

From Russian immigrant to homeless in Manhattan to CEO of Lime Crime, Doe Deere wants women all over the world to know it is possible to achieve anything and to be unapologetic about their successes in life.

Whitney Wolfe Journey Towards Succeeding in the Dating Apps Career

Whitney Wolfe is a famous award-winning app developer. She has been specializing in the world of apps development and has always worked towards ensuring that she achieves in her career despite the challenges she undergoes through. She is in a career that has been dominated by men but has been able to overcome all odds. In 2014, she was recognized by Business Insider as top 30 under 30 women in the tech industry. Elle has also awarded her because of her leading roles in the technology industry. In the year 2017, Forbes listed her contributions in the top 30 under 30 women in the whole world and have always made sure that they work for success.

Whitney Wolfe is the co-founder of the most popular dating app across the whole world and has been recognized because of her efforts towards making the app a success. She was able to serve in the marketing department of the company and within a short period, customers started to flow continuously until it became the leader in the industry. She later quit the management team and was refunded her shares because of some challenges she faced in the sector.

Whitney Wolfe did not give up after a serious setback in the company. She decided to use the money towards the establishment of a company called Bumble which she established in conjunction with the famous Badoo founder. The company was established in the year 1994 and she has continued to achieve a big time in her career. She has never given up on her mission towards making sure that she becomes the leader in the sector. Currently, the company is ranked position four as one of the best dating apps. They have been able to develop unique verticals since then that people are using to search new friends. The app is new and has enabled the app get more subscribers every day. They are currently at 20 million subscribers who they have always been working towards ensuring their safety and also progress.

Whitney is a graduate of the famous Southern Methodist University whereby she specialized in International Studies. She was able to become a great marketing giant and have since then achieved a big time in the sector. Her mission in life is helping the less fortunate and also caring for their progress. She is also very passionate about success alone and has relentlessly worked for great achievements and great aspirations in her career.

To know more visit @:

How Whitney Wolfe Have Simplified Dating

Whitney Wolfe is undoubtedly a great woman worth many praises and recognition in this world. She has been honored because of working hard towards making the lives of many people better than they were before. She has been on the frontline ensuring that dating is taken to another level and is recognized perse. The great lady has overcome all odds and has been able to step her foot in the male-dominated tech industry. Despite many challenges she has encountered on her way to success, she seems more motivated and ready to do great. She is always driven by passion, motivation, hard work, innovation and also not forgetting her amazing skills. She is also definitely doing pretty well in the field of marketing Wolfe’s brands.

Whitney Wolve is known because of her ability to create dating apps, and she happens to have been a co-founder of Tinder. The company is the leading dating app in the world. She developed the app when she was working at Hatch Labs. This was after a project they were working on was abandoned, and he decided to venture into a completely new world. The journey has been better and impressive. She also happened to have been the marketing manager of the same company and was able to mobilize so many students in colleges and campuses, and they agreed to sign up. Currently, the app is rated as the leading in technology of dating, and they keep on expanding. She is also the founder of the famous and number four dating app in the world.

The great tech guru has been able to open a company worth millions of follows at a very youthful age. She keeps on increasing networks and has been able to launch Bumble BFF in collaboration with Badoo Chief executive officer Andrey. Both have been on the frontline working for the success of the company with maximum commitment and dedication and have been on the frontline ensuring they deliver they’re laid out objectives.

Whitney was born and raised by her caring parents who supported her all through. Her father was a developer and thus has what it takes to help the family grow to greater heights. She has grown tremendously and has been working for her progress since she was young. She joined the famous Southern Methodist university whereby she majored with International Studies. At only 19 years, she has started business and had collaborated with even celebs to create a non-governmental organization. Her journey has been great and successful.

For details:

Bumble Founder Whitney Wolfe Expands Enterprise to Soho

The popular dating-app Bumble, which has made a name for itself as a progressive female-led dating app, is now offering its members a brick-and-mortar meeting space in New York City. Named The Hive, Bumble’s new space offers members a coffee and wet bar set amidst a chic backdrop decorated in unique Bumble style. Bumble founder and CEO Whitney Wolfe notes that the space, which she plans to keep open for a month or more, offers more than a place to meet a potential mate. The Hive also plays host to events on relationships and female entrepreneurship. Forbes has scheduled a Mentor & Mingle session, and Drybar will hold style sessions. Bumble members and fans are welcome whether they are seeking a mate, business connections, or just to make friends. The Hive is located in Soho at 158 Mercer Street and open Thursday – Friday 8am-2pm and 4pm-10pm, Saturdays from 10am-2pm and 4pm-10pm, and Sunday from 10am-8pm.

Founder Whitney Wolfe began Bumble in December, 2014 after an ah-ha moment. She realized that other dating apps neglected the female demographic. They relied on a matching system where users reviewed profiles, selected members of interest, and connected dating matches. This approach resulted in many women being subjected to pickup tactics by male users that were sleazy and disrespectful. Wolfe notes that Bumble remedies this problem by offering a process where women must make the first move. As a result, Bumble has earned its reputation as the feminist dating app, and women are signing up by the millions.

Whitney Wolfe was born in Salt Lake City to a Jewish father and Catholic mother who provided an upbringing that influenced her to understand and respect diversity. At age 11, she moved with her parents to Paris where she had the opportunity to experience a different culture. Wolfe credits her experience of diverse cultures, traditions, and philosophies with helping her shape a company that serves people of all backgrounds to learn more: click here.

Fabletics Is Giving Amazon A Run For Their Money

With Amazon taking over around 20 percent of the fashion e-commerce market, it’s hard for anybody to catch a break within the industry. This is why what Fabletics is doing is completely remarkable. In just three years, Fabletics has grown to become a $250 million business. Using a subscription mechanic, Fabletics sells customers fashion from the ever-growing activewear movement. The company works off of a simple idea and gives customers a convenience factor with unbeatable fashion.


Historically speaking, quality brands have found their success simply through price and quality of their services and goods. With more and more e-commerce solutions in recent years, the consumer’s idea of a high value brand has changed. Consumers are now concerned about customer experience, brand recognition, last-mile service, and exclusive design, in addition to affordability and quality.


General Manager of Fabletics Gregg Throgmartin believes that Fabletics has built a more modern version of high value brands. The company’s membership mechanism offers customers a personalized service with affordable fashion. He credits the company’s success with knowing who their customers are and what makes them happy.


With Fabletics opening more and more physical locations all over the country, their success hasn’t slowed. While other companies are suffering through their showrooming techniques, Fabletics is killing it. Unfortunately for many, customers tend to browse offline and then buy their products for a cheaper price elsewhere. Fabletics turned that sad fact into a positive. Their membership model allows them to build relationships with their customers before they even walk in the door.


Anywhere between 30 to 50 percent of customers who walk into Fabletics’ stores are already members. Another 25 percent become members before they leave. When a member comes in to the store and tries something on, the item is added onto the member’s online shopping cart. Fabletics won’t pressure a member to buy something in store or online; they don’t care how you buy, as long as you buy.


Fabletics uses analytics and online data in order to stock their shelves properly. They use online local data about customers’ preferences in the store. Fabletics’ stores stock their shelves only with items that are most likely to appeal to customers in that area. They look at data from numerous angles, like social media sentiment and membership preferences.


While every company isn’t without its challenges, Fabletics seems to be taking each challenge in stride. The company has experienced a growth rate of 35 percent per year. This growth speaks volumes of having a great product, at affordable prices. Fabletics truly understands “new” consumers and strives to give them innovative membership programs, fast purchase options, and smart distribution.


The company has put themselves on the board by defining themselves with data science, enterprise technology, and providing an exclusive product. Opening more and more physical stores as time goes on will only add to their ever-growing, unparalleled success, with the company’s plans to have almost 100 open in the next few years.

Fabletics makes an excellent impression with customers

Fabletics is a retailer that deals in selling clothing items for women. The brand was established in 2013 by Kate Hudson. For a long time, she searched for something that would make her feel comfortable when going out for workouts and exercises. She decided to create a brand of clothing that would sell activewear clothing that is both comfortable and stylish. Kate Hudson is known to be a style icon. She has grown Fabletics through her tactful advertising techniques. She frequently takes videos through her smartphone and uploads them to different social media pages. The business model has attracted many users to Fabletics. People that buy from Fabletics have remained faithful customers through its subscriber business model.


Women that have little time for shopping can make use of the subscription business model. The clothing subscription is based on a membership business approach. When signing up, one has to fill in a survey about their style and measurements. Women that prefer measurement on the site can go to Fabletics’ offline stores. The company then makes use of these data to recommend activewear that fit women’s needs. Fabletics is an incredible company that provides ladies with clothes that give them comfort. A woman that enjoys the surprise of comfort and style should enjoy the subscription service. Women will find something special in every package they receive.


Customers that walk through Fabletics stores are usually subscribers. Those that do not subscribe learn about the subscription and its offers and quickly join. Fabletics has opened brick and mortar stores in the United States. Through these stores, the company has gained information about what truly inspires its customers. The company has run several campaigns that enable customers to stay fashionable and fit. Through the advertising methods, the company has won the hearts of shoppers that look for activewear. Many people are always flocking the company’s stores to find something new.


Fabletics has become a successful business because it focuses on reverse showrooming. Showrooming involves customers window shopping in a certain business location and purchasing in a cheaper store. However, reverse showrooming focuses on purchasing items from the internet at great discounts. Fabletics created an online business model that focused on reverse showrooming. Customers can check items and compare them through their smartphones and purchase them in brick and mortar stores. Fabletics has made maximum use of customers that shop online by offering them a membership feature. Membership comes with great discounts access to VIP products.


Kate Hudson has frequently mentioned that Fabletics is an all-inclusive brand. She means that the convenience with the line of clothing allows one to work out and run errands with the activewear. The brand thus caters for people that want to work out and later hang out with the same clothing. The company has created a big value with at leisure clothing. It has saved people a lot of money as they do not have to change clothing after exercising. Fabletics has increased its popularity immensely. The company started online and continues to open stores in offline shopping destinations.

Wengie’s awesome frozen water developments.

I really enjoyed seeing Wengie’s creative ways in turning water into ice almost instantly. I really enjoyed seeing her brilliant idea when she puts a few bottles of water in the freezer for about 2 to 3 hours. Wengie recommends that they are placed sideways while in the freezer. She also recommends for it to be distilled or purified water. Wengie recommends to take out bottles of water about 15 minutes before for icicles are formed. Wengie recommends not to move the bottle water too much when removing it from the freezer because it may not to activate the freezing portions. She also stated when you simply ready slammed the bottle hard on the table and watch the water freeze right before your eyes. We could also incorporate food dye, but it may be a little difficult to observe the freezing process.


Another great idea that Wengie had was to pour cold water in a glass jar and then an ice cube in the water and you can see the rock’s developing as well as instant iced water.


You can also fill a martini glass halfway with the cold water and later submerge an ice cube midway. You will instantly see the water freezing right before your eyes.


My favorite was the one with a plate with ice cubes, then slowly filling the plate with the cold water. This made a slushy affect build up. This hack looks amazing and its very impressive to use at parties along with food coloring and adding frozen fruits with syrup and whipped cream.


Engine is very imaginative in her creations as well as very intriguing. If you want to enjoy all her basic creation feel free to click on:



Fabletics: Breast Cancer Awareness

Breast Cancer is a serious condition that affect many women on a global scale. Unfortunately, there aren’t any cures for this deadly disease, but there are advancements in medicine and technology that gives individuals better odds of beating it. Creating awareness is a great way to start and staying updated on annual mammograms lovers the chances drastically.

Actress Kate Hudson, whom is a long time supporter of breast cancer awareness, has a very successful line of women’s clothing such as tops, bottoms, and outfits named Fabletics. Being such a positive advocate of the disease, Hudson and Fashion Targets Breast Cancer (FTBC) have teamed up and honor a collaboration for (National Women’s Health & Fitness Day) as well as for (October’s Breast Cancer Awareness Month). This is a perfect union of the two as Fashion Targets Breast Cancer (FTBC) is already a successful campaign that funds plenty of breast cancer research in the U.K. The campaign works diligently with industry leaders for supporting individuals that are affected by this disease. I guess you can say that this is surely a combat mission in-a-sense. The plan of this ingenious collaboration is to debut an FTBC Branded Outfit on the28th of September in 2016. The outfit from Fabletics is a capri, sports bra, and tanktop three-piece set and all of the proceeds will benefit this mighty campaign. Anytime you get two prominent names together for a good cause, positive dialogue and actions are sure to follow. Kate Hudson stated that she was honored to be named as an ambassador of the event and by lending her voice helps to create, support, empower, and spread this powerful message to the masses.

Kate Hudson’s Fabletics is a fashionable clothing line of active wear that’s sold at accessible prices. The brand came into fruition back in 2013, but by September 2014, the brand had grown dramatically and is now being sold in countries such as Germany, Canada, and the U.K. As of January 2015, one million orders have been sold and shipped. Fabletics has become a trendsetter that inspires women to lead an active lifestyle. The company will also host it’s own (FBTC) themed event which will donate a portion of it’s sales for to the breast cancer campaign. (FTBC) has also teamed up with New York Community Trust to form a much needed grant program for screening, treating, and helping women survive this disease. This aid will particularly benefit low income, immigrant, and minority women who otherwise wouldn’t have the financial support for funding the program.

With such great ideas as this, hopefully breast cancer will become a thing of the past. “An Ounce of Prevention is Better Than A Pound of Cure.”

Learn more about Fabletics:

Follow on Facebook

Fashionable, Fabulous Fabletics

Finding clothes that you can work out in and that are comfortable and cute isn’t always easy. Kate Hudson’s Fabletics line offers stylish designs that are made out of breathable materials to create outfits that compliment every body type.

Up until now the designs have been available to order online through a membership service that has become popular with customers looking to build up a collection of items to wear when they hit the gym or workout out of doors. Making the items even more accessible Fabletics has opened seven brick and mortar stores and plans to open 75 to 100 more within the next five years. At the store customers will be able to try on product and

Benefits of being a member of the subscription service means that as a client you will be able to choose a discounted outfit once a month. Your credit card will be charged for the selection.. A new outfit (you can see them all on Pinterest) can be selected for purchase every month which means you work out wardrobe will no longer be limited to that one pair of shorts and that one top that you wear every time you head out to the gym or go for a job.

The latest addition to the offerings by Kate Hudson is a new line called athleisure that features dresses and other styles that would not typically be considered workout wear. Fabletics takes the styles and makes them a comfortable option for a daytime athleisure outfit to wear while going about your casual business. The dresses and some of the other options are actually appropriate for night wear too depending on the activity. It’s a unique offering that looks nice enough to wear out on the town yet is comfortable enough that you don’t feel like going home by 10 p.m. Pieces with a sewn in sports bra take care of the dilemma over which type of undergarment to wear with a given piece.

The Fabletics line is made up of bright colors and fun prints that include swimsuits, shorts, pants and tops. Fabletics has gained fans from women of all ages and with more stores opening every year it’s making a splash in the market like no other workout wear has. If you have to work out and want to feel comfortable doing it wearing athletic wear that make it easy to move and catches the eye is the best way to do it.

Kate Hudson and Fabletics Set to Release Affordable, Comfortable and Multipurpose Athleisure Dresses in April 2016

Kate Hudson, one of the co-founders of Fabletics, talked to Marie Claire Magazine about her athletics inspired clothing line and innovative athleisure dresses. Hudson is about to release a new line of attractive athleisure dresses on April 1, 2016. In addition, Fabletics has another debut of chic performance wear swimsuits that will be released mid-April. April promises to be an exciting and big month for the talented Hollywood actress.


Fabletics was started by Kate Hudson and JustFab founders, Don Ressler and Adam Goldberg. It is a popular online subscription retailer selling women accessories and active sportswear. It offers all its members a personalized shopping experience with outfits specifically chosen to fit their unique fashion and lifestyles. All outfits from the company are affordable and made from high quality materials. In 2015, Fabletics opened six stores in the United States. Today, the company serves international clients some as far as Australia.

Athleisure is Multipurpose

According to Kate Hudson, the idea to incorporate dresses into Fabletics’ athleisure wear is a natural progression on the side of the company. The aim of the company is to produce fashionable clothing lines for the modern active girl.

When asked if she would wear athleisure on one of her dates, Hudson replied with a big yes stating that there was absolutely no reason not to. The point of the outfits was to become multipurpose and highly accessible. This means that the same outfit could be worn to the office and on a date on the same day. It is also the perfect outfit for a girl’s night out.

Hudson revealed that all the athleisure dresses were made from the same material that is used to make other Fabletics performance. This means that they are designed to be comfortable enough to do some light exercises in (if necessary).

No Need for Wearing Bras

Some of the dresses come with an inbuilt bra. The rest are designed to be firm and can also be worn without a bra. This is because they essentially tuck in everything comfortably. The added bonus is that these dresses are affordable compared to other high fashion outfits.

Multipurpose Bathing Suits

All bathing suits from Fabletics are specially designed to allow people to be active while wearing them. The performance focused suits are sturdy and sexy. Fabletics is keen on producing comfortable bathing suits that do not compromise on femininity and sexiness.

Hudson holds the opinion that athleisure can be made high fashion, but it would cost more money. The main aim of Fabletics is to motivate people to live healthily and stay fit. Therefore, it is important for the company to continue producing affordable outfits to be able to reach more people.